PRODUCT FOCUSED CAMPAIGN

A refresh of Squarespace’s Product-Led campaign, designed to help entrepreneurs and creators understand the full power of the platform. This phase elevates brand clarity, simplifies product storytelling, and highlights key features across websites, member areas, and commerce. All assets were also translated and localized for FR, FR-CA, DE, and ES markets to support performance across key geographies.

The Squarespace logo on a gray background.
Squarespace logo on a dark background.
Squarespace logo on a beige background.
Collage of three sets of promotional graphics for Squarespace, showcasing their website design and business tools. The top set features a green leaf background with flowers and mobile phone images, the middle set has a sandy background with rocks and yoga images, and the bottom set displays a terracotta background with pottery and clay images.
A series of digital marketing slides promoting Squarespace, with themes including nature, photography, dance classes, and pottery collections, featuring vibrant colors, flowers, sandy patterns, finger paintings, and product images on mobile and desktop layouts.
Screenshots of a website and a mobile app interface showing floral images, yoga classes, and video content.
A collage of three website and app screenshots featuring floral designs, yoga classes, and meditation practices. The top image shows a flower-themed website, the middle displays a yoga class webpage with video content, and the bottom presents a mobile app for yoga and meditation courses.
Screenshots of a website and app for a flower shop and a yoga course platform, featuring images of flowers, yoga poses, and course content.
Screenshots of a website showcasing flower images, a yoga class webpage, and a mobile view of yoga classes.